Restaurant Corners NY Times
Published on January 19, 2007
The Hale & Hearty Soup brothers staked their claim on Eighth Ave. to
open a restaurant in the style of a modern burger stand.
Andrew and Jonathan Schnipper, the brothers who gave New York the Hale &
Hearty Soup chain, have staked their claim on the fifth and final retail
space in the New York Times building, at 620 Eighth Ave., between West
40th and West 41st streets.
The Schnippers signed a 20-year lease for a 3,200-square-foot corner
space on West 41st. Asking rent in the building was $150 to $200 a
The entrepreneurs plan to open a restaurant in the style of a modern
burger-stand. The as-yet-unnamed eatery will serve casual fare such as
fish tacos, salads and burgers, as well as beer and wine.
“It’s an evolution of the roadside stand we all knew growing up,” says
Andrew Schnipper, chief executive of The Schnipper Restaurant Group. His
brother will serve as executive chef.
The restaurant, scheduled to open by August, will also have use of a
1,000-square-foot outdoor area and a 1,400-square-foot basement for
cooking and storage. It will seat about 150 patrons inside and 50
Candice Dobbs of Dobbs Associates Inc., who represented the Schnippers
in the deal, searched for a year to find the right location.
“For a brand-new concept, you want to make an impact and show it off
beautifully,” says Ms. Dobbs, who also placed gourmet store Dean &
DeLuca in the building last year.
The property’s other retail tenants will include Muji, a Japanese
purveyor of housewares and clothes; Japanese restaurant Inakaya; and
Italian restaurant Montenapo, a new concept from Bice Restaurant Group.
Miriam Harris, a vice president at Forest City Ratner Cos., negotiated
the Schnipper deal in-house. Her company co-owns the
1.5-million-square-foot building with The New York Times Co.